Number 1 destination for Back to School

Number 1 destination for Back to School

This year we have delivered an enhanced education offering for both parents and schools, delivering our biggest Back to School campaign ever.

Key to this success was providing parents with choice, an exclusive ‘bring your own device’ offer, the ability to shop online and the confidence in our Parents’ Price Pledge.


Our annual quest to find ‘New Zealand’s Most Inspiring Teacher’ received unprecedented exposure and feedback and it was an honour to be part of recognising the great work that teachers accomplish.

Our congratulations this year goes out to our fantastic winner, Richard Smith, from Wadestown School, Wellington, and to our nine runners-up.

With social media so dominant, it is fantastic that we can highlight our ‘Get New Zealand Writing’ campaign, which had 2,700 classrooms taking part with over 80,000 students involved. A total of 140,000 postcards were sent out bringing back excitement to writing and receiving mail.

Last year we introduced our Art for Books competition, a great initiative with All Black Keven Mealamu on the judging panel. Three lucky winners had their designs printed on 120,000 limited- edition exercise books which were sold in our stores. The money from the sales of the books was donated to The Warehouse Stationery Scholarship Fund. The Fund is a partnership between The Salvation Army and Warehouse Stationery, providing scholarships for up to six young New Zealanders who aren’t able to afford tertiary education.